It bothers me a lot how Apple became the de-facto setters of Emoji, even though the actual body behind them is much more complex and diverse.

Just check social media, it’s filled with people asking “Apple, why this emoji and not this one?” or “Did you see the new emojis that Apple added to the iPhone?” and so on. But it goes beyond, if Apple’s emojis depict a figure in a particular way, almost everybody else will clone that depiction on their fonts too, meaning Apple gets to set the interpretation of a given Emoji almost across all platforms.