Brewing brand love: how AI startups are reaching subscribers through coffee — the cappuccinos are camouflage.

  • jpv2390@discuss.tchncs.de
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    2 days ago

    They must be competing for markethare - they need more users. If those AI companies really are getting by with VC and other crap debt only this MO can only be propped up by increasing user numbers.

    • scarabic@lemmy.world
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      3 hours ago

      A billboard costs money. A cafe also has your brand name on it but can be operated at a profit.

      I don’t know what this is really all about but I’m just thinking through possibilities. It could definitely just be a stupid marketing fad. The number of eyeballs a cafe will get in a metropolis like Seoul is tremendous. If they had a cafe in every town across bumfuk suburbia that would be another story.