This was actually the sub-headline of the article but I thought was the more important party of the article.
Speaking with developers and artists at studios that have agreed to DLSS 5, including CAPCOM and Ubisoft, Insider Gaming was told that the DLSS 5 tech was revealed to them at the same time as everyone else.
“We found out at the same time as the public,” said one Ubisoft developer.
Developers at CAPCOM tell Insider Gaming that the announcement and the publisher’s involvement were particularly shocking, as CAPCOM has previously been historically very “anti-AI” with projects such as Resident Evil Requiem and other unannounced projects in development. Some at the publisher fear that the DLSS 5 announcement could prompt a change in the publisher’s view on generative AI and its implementation in its games.
That’s the point.
Then they’ll add more slop cores to their next generation of cards, and use that as their demo for how great their latest cards are.
Their whole consumer business strategy since rtx has been to push the use of new rendering techniques that existing hardware is less capable of, while releasing new cards with dedicated cores designed specifically for their new techniques.
If they didn’t have rtx or dlss, people would still be using their 980 ti’s.