

There’s a documentary out there about this whole subject and it does indeed come down to exactly this.
Companies/design firms may not like the price that Pantone charges but they also say it’s absolutely worth it to know what color you will get in print.






They knew this was more than likely coming 3 years ago. There was a rush to buy the Venezuelan Bolivar Digitalis for when their shitshow of an economy turned around due to military force. Took longer than I expected but here we are.