Tiered pricing is EVERYWHERE now. In supermarkets, if you don’t have their app/loyalty card you have to pay higher prices. They frame it as a “discount” or “savings” for having the app, but clearly it’s just a punishment for not giving them your info and allowing them to track/advertise at you.
In restaurants/fast food places, you get “discounts” (i.e. regular prices) via the app/email list, and if you don’t have the app or give them your email address you don’t get the discount (read: you have to pay higher prices). And of course they can “tailor” personalised “deals” directly at you based on your past behaviour to optimise how much money they get out of you.
I just looked at a hotel and they’re advertising a “discount” if you give them your email address (read: a higher price if you don’t allow them to advertise at you).
I absolutely hate this behaviour. I know exactly why it’s there: some people are willing to pay more for convenience/no ads, and some are willing to go to more effort / put up with ads for a lower price. Either way they get more money out of you: the logical conclusion of capitalism and chasing higher profits.
It feels like this should be illegal. It feels like a cousin of price gouging, which is already illegal. Ofc it never will be outlawed in america - idk how much this happens across the pond though - but I hope one day this could be outlawed in europe.


I think you mean their should be regulation enforcing price transparency in more instances
Tiered pricing makes perfect sense in certain contexts:
Yes, I’ll pay for shipping every 6 months instead of paying for Amazon Prime. No, Papa John’s, charging 5 bucks to have your pizza jump to the top of the make line isn’t a good idea (idk if they still do this, it was always store by store and the employees just ignored it anyway)
papa johns, secret racism, secret fascists.