Every other storefront that has attempted to compete seems to either trip over itself by trying some anti-consumer behavior to increase short term profit(EGS, Uplay), lack discoverability features(itch), or not offer enough benefit to endure cost of change(GoG)
I’d argue that GoG also falls into the lack of discovery catagory.
That said, I’d argue that the lack of discovery isn’t just a player issue, but ties back into the other side: publishers and devs. These storefronts/launchers are unessisary middle men. A software company can run its own store, and make its own launcher. Just look at so many of the big titles over the last two decades: Minecraft, League, Tarkov, War Thunder, Roblox, and more recently Hytale. Looking at players is only half the puzzle, the other half is how these storefronts compete against each other, and even against direct-to-customer sales for publishers.
So, for publishers/devs, what does Steam offer?
Payment processing
Distribution
A very robust support system
Discoverability
Tools for online play and social features
Lightweight DRM for those who want it
Modding tools
A community forum
Tools to add compatibility to your games
A plethora of extra features that improve your product for the players
And at what cost?
30% cut
Tied to a forum, whether you want to be or not
Now to compare to, lets say, GOG:
Offers:
Payment processing
Distribution
Some user support
Costs:
30% cut
DRM is banned
Because of this, its no wonder that they can’t get more of the market. Why would someone choose to sell there over Steam, or even over direct-to-consumer?
Just to be clear, distributing on Steam adds nothing functional to a game’s playability on the Steam Deck (afaik). A game from GOG can be played in a Deck just as well as one from Steam, albeit with slightly more effort.
That said, I know customers will flow toward the path of least resistance, so even a little more effort will push them towards a different source.
customers will flow toward the path of least resistance
I think that’s the crux of it. It can be done, but I would bet the vast majority are just playing steam games on SteamOS
So if you launch on Steam, you can reach PC users and Mobile users, and someone might decide to buy the game on steam knowing it will work easily on both.
A software company can run its own store, and make its own launcher. Just look at so many of the big titles over the last two decades: Minecraft, League, Tarkov, War Thunder, Roblox, and more recently Hytale.
This is also survivorship and selection bias though. Not only would you not have heard of the ones that failed, but these are the games confident enough to not launch on Steam in the first place. Several of them are so old that Steam was in its infancy and not the de facto storefront when they came out.
My point is that it is an option, and still a competitive one, when so many still use this option. If it wasn’t, these games wouldn’t have succeeded and/or would have died off. Its an option middlemen have to out-compete, and I’d argue many don’t.
I’d argue that GoG also falls into the lack of discovery catagory.
That said, I’d argue that the lack of discovery isn’t just a player issue, but ties back into the other side: publishers and devs. These storefronts/launchers are unessisary middle men. A software company can run its own store, and make its own launcher. Just look at so many of the big titles over the last two decades: Minecraft, League, Tarkov, War Thunder, Roblox, and more recently Hytale. Looking at players is only half the puzzle, the other half is how these storefronts compete against each other, and even against direct-to-customer sales for publishers.
So, for publishers/devs, what does Steam offer?
And at what cost?
Now to compare to, lets say, GOG:
Offers:
Costs:
Because of this, its no wonder that they can’t get more of the market. Why would someone choose to sell there over Steam, or even over direct-to-consumer?
You left off the newer steam deck which opens your games up to a mobile audience.
Just to be clear, distributing on Steam adds nothing functional to a game’s playability on the Steam Deck (afaik). A game from GOG can be played in a Deck just as well as one from Steam, albeit with slightly more effort.
That said, I know customers will flow toward the path of least resistance, so even a little more effort will push them towards a different source.
I think that’s the crux of it. It can be done, but I would bet the vast majority are just playing steam games on SteamOS
So if you launch on Steam, you can reach PC users and Mobile users, and someone might decide to buy the game on steam knowing it will work easily on both.
This is also survivorship and selection bias though. Not only would you not have heard of the ones that failed, but these are the games confident enough to not launch on Steam in the first place. Several of them are so old that Steam was in its infancy and not the de facto storefront when they came out.
My point is that it is an option, and still a competitive one, when so many still use this option. If it wasn’t, these games wouldn’t have succeeded and/or would have died off. Its an option middlemen have to out-compete, and I’d argue many don’t.
Just a little correction.